The Enthralling Saga of BISMI

bismi Mr. V.A Ajmal, B.Tech Managing Director

Bismi, one of the most popular household brands of Kerala traces its success to 1999, when VA Ajmal, a young production enginer of 23 years entered the business of distribution of home appliances and electronics goods for one of the large OEM’s under the brand name Unitec Trading Enterprises.

Ajmal’s passion for entrepreneurship and appetite for risk lead to his entry in the challenging field of retail distribution of electronic goods and home appliances with the first outlet of Bismi in Kochi in 2003. What was started as a single outlet of retail experince has grown as the industry leader over a period of next 10 years with more than 3Lakhs sqft of retail area and we're extremely delighted to treat over 6 million happy customers in a year.

Bismi’s commitment to excellennce and strong regional focus lead to its pioneering entry into the Hypermarket industry in 2014, a diversification which was supported by VY Shabani, Director of the Bismi Enterprise. The blend of entrepreneurial spirit by Ajmal and the expertise of a professional team behind him has resulted in creating what Bismi is today; the integrated chain of retail outlets with the largest presense of retail floor area in the state of Kerala .

bismi Mrs. V.Y Shabani, B.Sc Director

Ajmal Bismi Enterprises has the following verticals today:

  • Bismi Hypermart Pvt.Ltd : underwhich the hypermaket outlets are managed
  • Bismi Connect Pvt. Ltd : under which the electronics and home appliances business is managed

Bismi has 09 hypermaket outlets and 13 Electronics outlets today. The Group’s vision is to increase the number of Hypermart outlets to 20 and Electronics outlets also to 20 by 2020 expecting more than 3000 employment opportunities.

The Group has an annual turnover of about INR 7 billion and is poised to achieve a revenue of INR 12 blllion by 2020 on the back of a planned expansion drive which would considiate Ajmal Bismi Enterpise and the formost name in the retail sector in Kerala.

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